Thomas Andrén Appointed as Massive Entertainment’s New Managing Director


Malmö, Sweden  July 8th, 2021 — Today, Ubisoft announced the appointment of Thomas Andrén as the new Managing Director of Massive Entertainment – a Ubisoft Studio, effective October 2021. Thomas will replace David Polfeldt who recently stepped down to take a sabbatical. 

Thomas Andrén has been appointed as Massive Entertainment’s new MD


Thomas will join Massive Entertainment from Red Bee Media, where he is currently Chief Operating Officer, prior to which he held leadership positions in their online streaming and broadcast departments. His past experiences include leading Ericsson Broadcast and Media Services’ Nordics operations, in addition to managing the company’s live service delivery and media content. 

“I am thrilled to join Massive Entertainment – a Ubisoft Studio,” said Thomas Andrén. “The studio has delivered groundbreaking games for players and has continuously been at the forefront of the entertainment industry. I am proud to join the teams behind these powerful gaming experiences and excited about what we will achieve together.” 

Virginie Haas, Ubisoft’s Chief studios Operating Officer said: “Thomas is a very accomplished leader and his extensive experience guiding operations, shaping strategic business and product development, and managing teams within the online services and media sectors will aid him greatly in guiding Massive’s talented teams.” 

Massive Entertainment – a Ubisoft Studio is currently leading the development of Avatar: Frontiers of Pandora™, based off James Cameron’s Avatar ™ film franchise, in collaboration with Lightstorm Entertainment and Disney. The studio is also collaborating with Disney and Lucasfilm Games on a new video game set in the beloved Star Wars galaxy. In addition to these exciting projects, the studio spearheads Snowdrop®, the cutting-edge game engine that powered The Division ® franchise among others, and acts as a home base for Ubisoft Connect, the company’s digital ecosystem and distribution platform.   

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